Al Ain, UAE 21, August 2024: This summer, Bawadi Mall, the largest mall in Al Ain, is set to become the ultimate destination for family fun and nostalgia as it hosts SpongeBob SquarePants and his friends from the beloved Nickelodeon series.
From 23 August to 1 September 2024, families are invited to relive the magic of their childhoods and create new memories together during the “I Heart Dancing” stage show. With three performances daily, this event promises to be one of the season’s most exciting highlights.
Bawadi Mall, known for its commitment to bringing world-class entertainment to the community, has partnered with ViacomCBS Networks International and EventBox to deliver a unique experience that goes beyond just a stage show. This collaboration allows visitors to immerse themselves in the adventures of SpongeBob, Patrick, Squidward, and other iconic characters.
The 30-minute “I Heart Dancing” show is designed to engage audiences of all ages, combining humor, music, and dance in a way that captures the essence of the SpongeBob SquarePants series. The show not only entertains but also encourages creativity and joy, providing an opportunity for families to bond over shared experiences.
In addition to the performances, there will be meet-and-greet sessions where children can interact with SpongeBob and his friends, capturing photos and creating memories that will last a lifetime. These sessions offer a personal connection with the characters, making the event even more special for young attendees.
As the largest shopping center in Al Ain, Bawadi Mall offers a diverse range of entertainment options, from shopping and dining to recreational activities. The mall’s ongoing commitment to providing high-quality family entertainment is evident in its continuous efforts to host events that cater to the diverse tastes of its visitors. The SpongeBob SquarePants event is part of Bawadi Mall’s broader strategy to position itself as a leading destination for both locals and tourists seeking unique and enjoyable experiences.
The event also highlights the importance of childhood memories and the role that beloved characters like SpongeBob SquarePants play in shaping them. As families gather to enjoy the performances, they are reminded of the timeless appeal of these characters and the joy they bring to both young and old alike.
With over 145,000 sq. metres of retail space, Bawadi Mall is the top dining, fashion, and recreation destination in Al Ain, with over 400 stores, including top regional and international brands, and frequent entertainment events that provide enjoyment to the whole family.
ABOUT NICKELODEON
Nickelodeon, now in its 44th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon is a part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment brands.
ABOUT PARAMOUNT CONSUMER PRODUCTS
Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and SHOWTIME®. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. To view our range of consumer products and Paramount branded apparel, visit ParamountShop.com.
ABOUT SPONGEBOB SQUAREPANTS
Since its launch in July 1999, SpongeBob SquarePants has emerged as a pop culture phenomenon. The series has been the most-watched animated program with kids 2-11 for more than 15 consecutive years, and over the past several years, it has averaged more than 100,000,000 total viewers every quarter across all Nickelodeon networks. SpongeBob SquarePants is the most widely distributed property in Paramount´s history, seen in more than 208 countries and territories and translated in 55+ languages. The Paramount Pictures feature film The SpongeBob Movie: Sponge Out of Water premiered Feb. 6, 2015, landing at #1 opening weekend. The character-driven cartoon chronicles the nautical and sometimes nonsensical adventures of SpongeBob, an incurably optimistic and earnest sea sponge, and his undersea friends.
© 2024 Viacom International Inc. SpongeBob SquarePants created by Stephen Hillenburg
ABOUT EVENTBOX
No matter what your licensed children’s brand requirements are, EventBox will deliver! Established in 2001, EventBox brings you world class brand licensed shows in the Middle East, North Africa, Eastern Europe and the Far East. We specialize in producing the finest live shows for theatres, festivals and malls. https://www.eventboxonline.com/
